Day 1 Agenda

Event Details

09:00 - 09:15: Welcome & Introduction  

09:15 - 09:45: Microsoft Presentation

  • Threat Protection Channel Opportunity & Win Formula
  • Threat landscape 
  • SMB revenue opportunity by partner security services 
  • SMB GTM Investments and Win Formula 
  • Cloud Ascent, Campaign in a box, SMB assessment Desk

09:45 - 10:30: IP Partner Presentation: Security Practice Development Overview

  • GTM approach (including MDR/ MXDR)
  • MSP/Reseller growth opportunities

10:30 - 11:30 Break

10:30 - 11:30: Selling Microsoft Threat Protection solutions

  • Overview of ME5 Capabilities 
  • Microsoft Security Differentiated Value Proposition 
  • Threat Protection with E5 Security 
  • Target audience and conversation starters 
  • Customer Objections and responses 
  • E5 licensing and pricing

12:45 - 13.45: Lunch Break

13:45 - 14:45: Product Deep Dive: Defender for Office 365

  • Secure email and collaboration

14:45 - 15:00: Break

15:00 - 16:30: Product Deep Dive: Defender for Endpoint

  • Securing endpoints with Microsoft Defender for Endpoin  

16:30 - 17:00: How to build your practice

  • Why Microsoft for Security? 
  • How to demo 
  • CSP Security Partner GTM Resources and call to action


11:30 - 12:15: Product deep dive: Entra ID P2

  • Advanced identity and access management and governance with Entra ID P2 
  • Microsoft Entra Pricing 
  • Handling Objections  and identify your customers

12:15 - 12:45: Product features and demos: Microsoft Defender XDR

  • Supercharge threat protection with unified portal and Defender XDR
  • Demos: Unified Security & Access Management // Detect suspicions activity with Defender for Identity
Day 1 AgendaDay 2 Agenda

09:00 - 09:15: Recap & Partner Q&A 

09:14 - 09:45: CASB Defender for Cloud Apps

  • Securing SaaS apps with Microsoft Defender for Cloud Apps
  • SaaS app discovery & posture management, SaaS threat protection
  • App Governance

09:45 - 10:30: M365 Lighthouse

  • Setup GDAP
  • Manage tenants 

10:30 - 11:30 Break

10:30 - 11:30: MS Purview

  • Data Security challenges
  • Product Deep Dive
  • Information Protection & Data Loss Prevention (DLP)
  • Information Protection and Microsoft 365 Copilot
  • Microsoft Purview & Defender for Cloud integration
  • Insider Risk Management with Microsoft Purview
  • Demo Scenarios
  • Communication Compliance
  • Power your investigations with Microsoft Purview Audit Premium
  • Audit scenarios - Forensic and Legal 
  • Mitigate risk and compliance with e -Discovery (Premium)
  • Records Management

12:45 - 13.45: Break

13:45 - 14:45: E5 licensing and packaging

  • Build your own partner offers
  • Build a Winning Pitch - Build and Role Play activity
  • Contoso SMB Customer Case study

14:45 - 15:00: Break

15:00 - 16:30: Role play activity instructions for sellers

  • Build a wining pitch & role play  

16:30 - 17:00: Closing Discussion, Q&A 

  • Explore key topics including Identity, Endpoint, and Data / AI Security, with a clear emphasis on the specific requirements of SMBs and SMEs. 
  • We will explore practical strategies and best practices to strengthen security postures using solutions such as Microsoft Intune, Microsoft Entra, Microsoft Purview, and Microsoft Defender.
  • 70% technical | 30% sales: Deep technical sessions combined with strong go-to-market perspectives to help you drive real customer impact.


Sneak Peek: A First Look at the Agenda

Agenda: Day 1Agenda: Day 2FAQ

Elite Security Event in Prague

November 25-27, 2026 - fully booked

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Agenda:

Day 1Day 2

Elite Security Vienna  - Technical Deep Dive

Real-world attacks, misconfigurations, and Microsoft-powered defense | October 23-24

23. - 24.10.2025 (Vienna, Austria)

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Be part of two days dedicated to Microsoft Security, featuring expert sessions from Microsoft and ALSO, interactive breakouts, and networking with partners from across Europe. 

ALSO covers your 2-night hotel stay and partner dinner.

Join us in Prague 
(25-27.11.2026)

November 25-27, 2026

Grandium Hotel Prague  

Politickych veznu 913/12 , 
110 00 Prague 1, Czechia

Grandium Hotel, Prague
November 25–27, 2026
2-night stay fully covered by ALSO

Arrive on November 25 to unwind, discover the lively city of Prague, and prepare for the event, which begins on November 26. Join the event and enjoy a 2-night stay at the Grandium Hotel Prague, ideally situated to provide comfort, networking opportunities, and a great learning experience. 

Included for our guests:

  • 2 hotel breakfasts (November 26 & 27)

  • 1 hosted dinner (November 26)

  • Free access to the hotel facilities

  • Excellent transport connections nearby

Availability is limited — early registration is recommended.


Optional stay extensions are possible at your own cost (details shared upon confirmation).

 

Grandium Prague

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Update: We are almost full! Your registration will be placed on our waiting list and if a space gets available, we will contact you!

We look forward to welcoming you to our next event. Register today to secure your place and join us for an inspiring experience. Spaces are limited and are expected to fill up quickly, so don't miss the opportunity to be part of it. 

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If you do not see the confirmation in your inbox, please check your spam folder. Should you still not receive it, feel free to contact julia.glaeser@also.com for assistance.

Detailed information regarding the program will be shared shortly, and we are committed to delivering an exceptional event experience.

Disclaimer: If your plans have changed, no worries! Cancellation is possible until 11th of November via written email. After this date, ALSO reserves the right to charge a cancellation fee of 500,00€.

We currently have 0 remaining spots to fill. You can sign up through the waiting list: If a spot opens up, we will confirm participation (first‑come, first‑served) per mail. 

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The ALSO Elite Security Program LinkedIn Group is our central space for updates, exchange, and discussion around Microsoft Security. Connect with fellow program members, stay informed, and be part of a growing, trusted community.  

Join us on Linkedin

ALSO´s Exclusive Elite Security Program Group  

The ALSO Elite Security Program LinkedIn Group is our central space for updates, exchange, and discussion around Microsoft Security. Connect with fellow program members, stay informed, and be part of a growing, trusted community.  

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Event Eligibility

Only partners meeting the required tier criteria are eligible to register and attend.

How Does the Tier Program Work?
  • Tier 1 Partners: 
    You can register directly for the event. Once your registration is submitted, you will receive a confirmation shortly thereafter.

  • Tier 2 Partners: 
    Registration is currently limited to Tier 1 Partners. At this time, registrations from Tier 2 Partners will be directed to our waiting list. Should additional capacity become available, registration may be opened to Tier 2 Partners at a later stage (starting from September on).

  • Tier 3 Partners: 
    This event is exclusively reserved for higher-tier partners. Unfortunately, Tier 3 Partners are not eligible to attend this event.

Your Stay, Covered by ALSO

Waitinglist

On the waiting list? 

Our Elite Security Event in Prague is full and the waiting list is growing, but in Lisbon, you’re not just listening to the experts, you are the expert: get hands-on with AI at the ALSO AI Agent Hackathon, with your stay covered by ALSO. Want to find out more?

Next stop: Lisbon